Explore a Career with Silencer Central

Explore a Career with Silencer Central

Media & Content Specialist

Sioux Falls, SD
 

Join one of the fastest growing companies in America, recognized as an Inc. 5000 award-winning company with more than 400 percent growth over the past three years. Silencer Central is passionate about the compliancy, knowledge and community education in firearm sound suppression and making silencer buying simple since 2005.

Classification: Full time; Exempt
Shift: Monday – Friday, core hours 8:30am-5:00pm
Location: On-Site

TO BE CONSIDERED: In addition to the submission of your application, we ask that you send your cover letter, resume, and a small sample video to our Manager Of Recruiting - brier.derby@silencercentral.com - As this position will be focused on the creation of content in the firearms industry, it’s imperative to have a certain level of firearms knowledge to ensure credibility, trust, and accurate messaging. That being said, we ask that you submit a short video of you reviewing a firearm and/or suppressor.

Job Summary: Join the team that’s revolutionizing the world of silencers! Are you passionate about firearms and storytelling? We're looking for a dynamic Media & Content Specialist to bring our brand to life. In this role, you'll blend technical knowledge with creative flair to produce engaging content—from creating multimedia content, including photos & videos, that are appropriate to the outdoor recreating industry and supportive of Silencer Central's marketing initiatives. You'll be the voice that connects our products with the shooting community, shaping how enthusiasts, professionals, and newcomers experience our brand. If you live for tight groupings and killer content, this is your shot.

Job Responsibilities & Essential Functions:

  • Collaborate with marketing managers and teammates as well as Silencer Central and BANISH Suppressors subject matter experts to create informative and engaging content that highlights product and process innovations.
  • Work with graphic designers, copywriters, and social media coordinators to ensure all content is high-quality, platform appropriate, and meets the standards for accuracy, consistency, and alignment with brand messaging.
  • Develop, produce, edit, and publish a minimum number of photos, videos, copy, and captions each week for marketing use, including in print, digital, and social media.
  • Appear on-camera as needed, representing Silencer Central in a positive, professional, and knowledgeable manner.
  • Create and manage a content calendar to ensure timely publication and alignment with marketing campaigns.
  • Write and refine project outlines, story boards, and scripts for in-house content creation, as well as for use by external content creators in support of marketing programs.
  • Research industry trends, customer preferences, and competitor content to inform content strategy.
  • Optimize content for SEO, incorporating relevant keywords and best practices to drive organic traffic.
  • Analyze content performance using analytics tools and adjust strategies to enhance engagement and conversion rates.
  • Stay up to date on firearms industry trends, regulations, and customer interests to produce relevant and timely content.
  • Maintain a successful brand reputation that attracts customers to our products and services.

Job Requirements & Qualifications:

  • Position is on-site at Silencer Central headquarters in Sioux Falls, South Dakota.
  • Bachelor's degree in photography, videography, communications, multimedia, or journalism or related field preferred.
  • Minimum of 3 years of experience in content creation, or similar experience within outdoor recreation industry.
  • Familiarity with industry media and personalities, including print publications, television shows, podcasts, video, and social media influencers.
  • Familiarity with outdoor recreation pursuits including hunting and/or sport-shooting preferred.
  • Advanced understanding of and hands-on experience with firearms, ammunition, suppressors, and related gear.
  • Competency in Microsoft applications, including Word, Excel, and Outlook.
  • Competency in Adobe suite of multimedia editing software, preferred.
  • Ability to independently manage multiple priorities in a fast paced and deadline driven environment, with highest quality and quantitative outputs.
  • Ability to understand and adhere to the regulatory requirements and company compliance measures regarding the use, possession, transfer, shipment, and tracking of suppressors.
  • Excellent attention to detail.
  • This position requires travel, including multi-day trips, up to 30%.
  • Strong interpersonal, written, and oral communication skills.
  • Ability to work in a team environment to achieve team, departmental, and corporate goals.
  • Critical thinking ability - using logic and reasoning to identify the strengths and weaknesses of alternative solutions, conclusions or approaches to problems.
  • Ability to monitor and assess performance of self, team members and the operation to make improvements or take corrective action.

Compensation and Benefits:
Salary: $60k-70k DOE. Silencer Central offers a competitive total compensation package that includes:

  • Unlimited PTO
  • Incentive Bonus
  • Company Paid Holidays
  • Health insurance: Copayment Plus Plan or High Deductible Health Plan with HSA.
  • Dental insurance
  • Vision insurance
  • LTD and STD insurance
  • Company Paid Life Insurance
  • EAP
  • Colonial Life
  • 401(k) with company match
  • Employee Discount Program
  • Free snacks and drinks
 

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Media & Content Specialist